Mathias Foot Freelance Designer | Strategist | Mentor


My name is Mathias Foot and I am a freelance motion designer, strategist and design mentor. 

I love setting playful designs in motion, connecting people and helping to find their visual identity.

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Logo “DAV”

Logo redesign for the DAV (Deutscher Altphilologenverband) of Schleswig-Holstein. The process of redesigning the existing logo was great fun as I first analysed the quintessential elements of the old image and then transferred them to a more modern, clean but nevertheless playful design. It is recognizable, unique and fits the section’s close location to Scandinavia. 

Technical details:
Typeface: Museo Slab
Designed in Adobe Illustrator

Construction of the logo:

Side by side comparrison of the old and the new logo: